Your cover is the first thing the reader sees and…inevitably…the book’s first impression.
I took the opportunity to poll readers during a recent mega-bookstore signing I attended with over a dozen other authors (six of which were romance). Because I truly wanted the information, I offered those who would fill out the questionnaire chocolate (always works) and the chance to win a store gift card. Out of the 25 readers I approached only one turned down my request.
The first four questions required a “yes”, “no” or “sometimes” response. The last question gave them three lines to express their opinion. Here are the questions I asked:
1. Is a book’s cover important in attracting your interest?
2. Do you collect bookmarks, trading cards or other material branded with covers?
3. Do you look for the author, book or book cover on social media (e.g., FB, Twitter)?
4. Do you follow…
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